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What Delivery Methods Should Retailers Offer Consumers?

What Delivery Methods Should Retailers Offer Consumers?

With e-commerce rapidly evolving , retailers are beginning to feel the pressure to offer ’the best’ delivery option for customers. If Elon Musk can send a sports car into space playing ‘Space Oddity’ by David Bowie on repeat, surely it’s plausible that retailers can offer their customers delivery how and when they want. According to a report done by Barclays, 30% of retailers would use Click & Collect as their preferred delivery option, yet less than 20% of consumers chose this service in the past 12 months.

 

A study explored the utilitarian shopper and what tactics retailers could use to ensure the sale is processed. Consumers with a utilitarian view were mainly concerned with purchasing products quickly and efficiently and reducing sources of irritation during their e-commerce journey. Utilitarian shoppers only purchase items they need, they do not spend time browsing which item they want or browsing through items they may want, they simply purchase what they need. The checkout process for these types of shoppers should be as simple as possible. Often offering click and collect can add to the source of irritation for many shoppers, particularly when there is a charge for this, or it takes 3-5 working days to reach the store.

 

Transparency is a large factor in a consumer’s e-commerce experience, offering customers a time slot in which the package will be delivered by, or offering same-day trackable delivery ensures retailers lessen the sources of irritation. Many retailers offer tracking on packages within the 3 to 5 days, but often these do live up to customer’s expectations. The customer must click on a link that will take them to a shipping website, where they must copy and paste the tracking number into the new site. Once they have reached this website, they are often met with the message “This package contains no scans.”, which for many customers defeats the purpose of offering the option to track a package. These experiences will often damage a consumer’s relationship to a brand, they may search for alternative options in the future when shopping online, particularly if another store offers faster and more transparent delivery options to their customers.

 

Although last mile can seem like a large cost for many retailers, there are many companies who specialize in last-mile logistics *Cough WeBringg Cough* and can offer retailers an affordable fee for deliveries close to their store. In the same report by Barclays, over 70% of customers chose the option to have their deliveries delivered by courier, with 70% believing couriers should also deliver on Sundays, when most people are at home to accept their package. Almost 45% of consumers said they would order online more often if delivery services were improved to suit their busy lifestyles.

 

Integrating systems is often the best option to ensure retailers’ meet their customer’s demands and it allows them to cope with logistical complexities of newer delivery systems.  Outsourcing their needs to external companies who specialize in the last-mile logistic market can take the pressure from retailers and allows them to focus on their customer’s e-commerce experience.

 

5 Things You Should Know About Being A Delivery Driver

5 Things You Should Know About Being A Delivery Driver

Who can work doing delivery driver jobs

Lot’s of people are earning extra income by working as a delivery driver . Since 2012 millions of drivers around the world have been using the likes of Uber to work where and when they want. To work with WeBringg we have a few requirements you need to have before you can consider before being a delivery driver.

  • Be over the age of 18
  • Have the rights to work as a self-employed a contractor and have a bank account relevant to the country you are working in.
  • Have not been convicted of a criminal offense
  • Pass our background check.

What do you need to work as a delivery driver

A good tradesman doesn’t blame his tools…well as a delivery driver you need some tools that will allow you to carry out the duties required. The majority of these requirements you will more than likely already have so it shouldn’t take too much to get ready for the road.

  • Hold a driver’s license and vehicle insurance (Including the correct insurance for deliveries) all which is in date.
  • Own a smartphone that can download our app via the Play store or IOS
  • A Vehicle – Motorbike, Scooter, Car or Bicycle
  • Updated and valid Insurance, Tax & NCT/MOT

You will be asked to provide and some of this information before you start driving

 What hours do I need to work?

Because you are a self-employed you can work as little or as much you want, some companies let you just turn on your app and they will assign you jobs or you apply for some rostered hours that suit your lifestyle. With WeBringg our busiest time is between 5pm-10pm Monday to Sunday. We use a system such as Planday which shows you the areas and times available to work.

Foods Vs Retail

We have two areas we deliver in, one is retail delivery jobs which mean delivering goods for business between 9 am to 5 pm. To work in this area all you need to do is leave your app on and the jobs will be assigned to you should they become available. You get paid per delivery completed. The other delivery service we provide is RDS which stands for Restaurant Delivery Service. Here you will be provided with a jacket and food delivery bag which you must wear at all times when working with us. You work in a pod in a certain area unlike other delivery companies, deliveries are limited to 5km from the pickup point.

With most companies, you are self-employed

When you work as a delivery driver with WeBringg you are self-employed which means you are carrying on your own business rather than working for an employer. This means you are in total control and what days and what hours you decide to work. To set up as a sole trader you must register for income tax, you can find out more about that here. It’s very important to protect yourself when you are self-employed. If you do not know much about bookkeeping, you should always ask for help from someone who does understand. This could be an accountant, relative or friend. It is important you are tax compliant, so ensure you do your research and pay your taxes correctly.

Are you looking to become a driver? Fill out our application here

Figures Soar for Eating Out “At Home”

Figures Soar for Eating Out “At Home”

Pressure is placed on restaurants to offer digital ordering and delivery:

 

According to NPS, half of all dinners bought from restaurants are eaten at home, with figures expected to grow in 2018. Bonnie Riggs, NPD said, “the most popular place to eat out this year will be our home.”

 

Speed and efficiency are large factors in this shift in human behaviour. Not everyone has time to sit down at a restaurant and eat, and technologies have made it possible for people to order food with the click of a finger. Digital ordering has seen rapid growth in the past five years, according to NPR, the most recent data shows an increment from 33 percent to 53 percent.

 

With price still at the forefront of customers’ decisions, restaurants are under pressure to offer digital ordering and delivery options to customers at a good price point.  For some restaurants, online ordering and delivery may not seem like an easy option, in fact, the process can seem quite daunting, time-consuming and costly. For restaurants who do not wish to source their own fleet of drivers, they are urged to search for a third party service who can help them to meet customers’ demands.

 

Crowdsourcing drivers for restaurant deliveries is often the answer to solving the delivery problem. Perhaps the highest importance to restaurants, owning a flexible fleet allows the company to offer customers a delivery service that fixed-fleet carriers traditionally find too expensive to provide. It also means drivers are always at hand, so deliveries may be done at any time of the day.

 

The amount of food sold by restaurants is not set to increase, but rather the amount of home deliveries sold. This means there is more pressure than ever for restaurants to offer digital ordering and home delivery.

 

Many companies now offer the technologies and platforms for restaurants specifically for home delivery, with a rise in companies offering driver management for restaurants. If the figures continue to increase, digital ordering will become a must-have for most.

 

How Last Mile Startups will Revolutionize the Logistics Ecosystem

How Last Mile Startups will Revolutionize the Logistics Ecosystem

Startups are bringing retailers a ray of hope in improving the last mile problem.

 

The last mile often poses the most problems for many retailers. There are many examples of this, if the customer is not at home at the time of the delivery it exposes the goods to theft, damage and loss. When goods are not delivered, it can be costly and time consuming for all parties involved. With a large increase of online orders, instances such as these will continue to increase and become more of a threat to company profit.

 

In logistical terms, this final struggle for delivery is known as the ‘last mile problem.’  Considering the extent of online e-commerce growth, opportunities have arisen for budding start-ups to change the game when it comes to technology and driver management.  The growing number of startups focusing on this issue brings a ray of hope to many retailers worldwide. 

 

Last mile delivery startups are focusing on creating a value ecosystem, becoming the crucial link to improve logistical cost and time efficiency.  For many retailers, in-sourcing last-mile delivery can be expensive, it is difficult to forecast the amount of delivery drivers needed to fulfill consumers’ expectations in a cost effective manner. Last mile delivery startups are using revolutionary technologies and processes to maximize  company profit and offer high class customer service.

 

Crowdsourcing is an efficient process in which many startups are using.  Drivers are given access to an ‘app’ in which they can choose when and where they want to work. When they are ‘on the clock’ and active, they will be directed to a location near them in which they can pick-up a package and deliver it within a local radius. This ensures all packages are safely transported in an extremely efficient manner. Crowdsourcing can also ensure packages are delivered one by one, meaning goods will not be stacked in a large truck with little care for their handling.

 

Startup companies are also looking at bettering the technology and tracking of individual packages. With these ground breaking breakthroughs in technology customers will know exactly when and where their package will be delivered. These processes  decrease the ‘last mile problem’ substantially, meaning overall e-commerce companies will be less likely to lose millions on lost and broken packages each year.  Thus, improving the logistics ecosystem worldwide.

 

The logistics ecosystem is poised for change as budding entrepreneurs are now focusing on creating and bettering technologies that will allow retailers to outsource their last mile deliveries. These technologies will ensure customers receive high class customer service, with the option to track their deliveries in real time. 

What will ‘fuel the future’ for last-mile logistics?

What will ‘fuel the future’ for last-mile logistics?

The global e-commerce revolution continues to expand to unimaginable figures. According to Forrester, e-commerce grew by 14% in 2017 and the retail market is predicted to continue to soar in Europe, The UK, America and Asia. With figures continuing to rise,there is the looming question, ‘How will retailers continue to meet customers’ demands?’ Last-mile logistics are often the most expensive and time-consuming part of a package’s delivery. Inconsistencies continue to arise with lost packages, or packages left outside a customers’ house. Due to these inconsistencies, there is a demand for GPS tracking on each delivery. Today, very few delivery companies offer the technology that allows customers to track their orders in real-time.

 

As part of a wider effort to solve the  looming last-mile problem, companies are beginning to seek a solution through the use of robots. Amazon’s patent application was published with the U.S. Patent and Trademark Office and it refers to “autonomous ground vehicle” that can carry items from a delivery truck to a person’s front door, or even bring them into the customers’ home.  The design also describes a robot that can open garage doors and front doors. This idea may not sit well with many individuals but should continue to grab headlines for the near future. How close is the e-commerce world to a world in which  robots drive alongside cars in traffic and have the keys to unlock the door to people’s homes after climbing a set of porch stairs? This technology warrants a huge amount of time and effort and it seems we are no closer to having robots go the last mile without a human helper watching each move.

 

Another effort to solve the last-mile problem is the use of drones to deliver packages quickly.  Digital Trends recently reported that drone deliveries had begun in Shangai, in an effort to solve the last-mile problem. However, we are not close to seeing this trend in Ireland due to various issues. It is unlikely important deliveries will be made using drones as the loss or damage to an item would be too great. Clearance is needed for each flight from the Irish Aviation Authority, and to complete a very small drone delivery will require clearance weeks in advance. This technology has yet to be perfected and predictions are it will be a long time before Ireland will see this on the cards.

 

On paper, it seems the use of robotic technology is the way forward for the last-mile problem. In reality, these technologies need to be tried tested and tried again before trusting robots to handle people’s items.  It may be cost effective and time saving for retailers to use robotics in the long term future.

 

Courier services are dated back to ancient history, with men delivering packages and messages on foot and horseback.  The use of robotics may seem revolutionary, but what does it mean for couriers within the last-mile industry? People have been receiving packages from humans for thousands of years and as such, they value human to human contact in the last-mile logistic industry.  

See our previous blog ‘How Retailers Can Optimize Their Delivery Services’ here.

How Retailers Can Optimize Their Delivery Services

How Retailers Can Optimize Their Delivery Services

8 ways retailers can optimize their delivery services

 

In order to optimize delivery services for  every member of the delivery chain, there are a large number of things to consider. The delivery of a package can often be as important as the transaction itself, if a consumer feels the delivery is costing too much time or the price is too costly, they will often leave the checkout page before completing their transaction. So what are the main points retailers should consider in order to optimize their delivery service?

 

Evaluate Delivery Cut Off Times

 

Online sales usually peak between 8pm and 9pm, with Sundays and Mondays being the most popular days for shopping. Often, retailers offer their customers next-day delivery on orders placed before 5pm. Re-evaluating these next-day delivery times can help increase sales, taking into account the soar of sales made online in the evening time. In order to fulfil these delivery needs, you may need to offer same-day delivery to customers if an online order team cannot process the order after 5pm for the following day.

 

Inform Consumers and Carriers of Expected Busy Periods

 

If you have forecasted a busy period, such as Christmas and Black Friday, inform your consumers of expected delays.  Work with a logistics partner to manage peak delivery times, making as much effort as you can to forewarn couriers and customers of expected delays. Use a logistic provider to overcome these issues, make a plan with them to ensure as many packages are delivered on time as possible.

 

Offer Decent Return Services

 

Where possible, offer return services that support online sales. Doing so will increase sales if consumers are hesitant about making a purchase. Ensure you market your return services clearly on your e-commerce site so customers are aware of your good return services. Explore options to promote this return services over social media and email marketing and watch as sales slowly begin to increase.

 

Safe Packaging and Good Couriers

 

It may seem obvious to many retailers, but packages are often returned for faults and breakages during the delivery.  Many consumers will not repurchase an item if it has previously arrived damaged. Consumers will often direct the damage to the quality of the item rather than the unsteady delivery.  Ensure your package is boxed or wrapped safely before allowing the carriers to take it. If you outsource your delivery, consider choosing a smaller delivery company or a crowd-sourcing delivery company. A smaller company can ensure packages are taken care of during the last-mile of the process. Good couriers and decent packaging supports first time delivery success!

 

Offer Weekend Delivery

 

Weekend services may be the key to success and could lead to increased purchases. For many shoppers, the weekend is the most accessible time to receive a delivery. People often do not commit to the purchase when ‘3-5 working days’ are mentioned on a retail site. Explore as many delivery options as possible in order to support the needs of busy customers.  

 

Offer Real-Time Tracking

 

New technology may seem to be very expensive and difficult to implement, however, in the long term high class technology will drive efficiencies and actually reduce costs associated with the last-mile of the delivery.  Search for delivery providers who offer this technology and can integrate with your e-commerce or epos system. Offering your customers real-time tracking will easily put you a step above the rest and it will make for a consumer experience that is unique.

 

Balance Customer Service with Delivery Costs

 

Cost remains the most important element of online purchasing for customers of a consumer’s e-commerce experience. However, consumers will only value the quality of your service after they have experienced a bad delivery experience.  Ensure delivery costs and times stay consistent to ensure customer satisfaction. Consumers generally do not mind paying for an extremely good delivery service. Offer a timely, reliable and affordable delivery service to increase sales.

 

Have a Unique Delivery Selling Point.

 

Offer consumers something unique during the delivery process.  As logistic providers enter the delivery market, identify a unique selling point. This may mean a number of different things. You can offer great technology, great returns and delivery direct to the customer same day, there are so many ways to ensure you are #1 in the marketplace. Take advantage of the advancement of logistic services and offer consumers something new, exciting and innovative and watch online sales soar. There’s a reason why retail giants become giants… it’s usually innovation!